Revolution Conceal and Define Tarte Shape Tape Dupe

Is It A Dupe? Tarte Shape Tape vs. Revolution Conceal & Define


I may be a bit late with this post as this dupe has been talked about for a while now but I’m sure I’ve still got some readers who’d like to see a side by side comparison and review of two of the current most talked about concealers, so here it is.

Revolution Conceal and Define Tarte Shape Tape Dupe

Cast your mind back to 2016 when the Tarte Shape Tape concealer was released and the beauty community went crazy for it. It didn’t release in the UK straight away but then QVC graced us with it a few months later. Then probably a year later, Revolution (official dupe masters) released the Conceal and Define Concealer. The concept and design felt familiar. Very quickly it was hailed as Tarte Shape Tape’s younger, cheaper sibling.

Upon release, Tarte launched 11 shades which were heavily weighted towards lighter skin tones (and then launched the foundation which had all sorts of uproar for the same reason), whereas Revolution released a more acceptable 18 which were varied and widely inclusive. They have also launched more shades since bringing the total up to 25.

The Tarte Shape Tape is available from QVC here and costs £28.02 plus £3.95 postage. It’s not available on its own from QVC, it comes with the Tarte beauty sponge – which is a good sponge to be fair. The Revolution Conceal and Define is a lot more accessible for us here in the UK, you can buy it from Superdrug in-store and online here and it costs just £4. You can also buy direct from the Revolution Beauty website here. I find that in-store most shades are either sold out or have been opened (why are Superdrug shoppers so annoying?!) so now that I know my shades, I buy online.

There is a big difference in quantities – you get 10ml of product in the Tarte tube and just 4ml in the Revolution one. I find I need a lot less of the Tarte one so it has lasted me absolutely ages, however with daily use of the Revolution one I have repurchased several times over. Revolution have just launched a supersized version of their concealer which contains over 3 times more product (13ml) so I will definitely be buying that one next time I need to repurchase. The supersize one retails for just £7 and is available here.

The Tarte packaging was quite unusual for a concealer. It comes in a thicker tube with a chunky doe foot applicator. It has definitely inspired more brands launching concealer since then. One thing I’ll say about the packaging is that it can get messy! The applicator picks up a lot of product which doesn’t get scraped off as it’s pulled out of the tube. The Revolution packaging is pretty similar, but is quite a bit shorter. The applicator is also bigger than most concealers but also can get messy just like the Tarte one. Another thing that the Revolution one does, and I’ll struggle to explain this so bear with me, is that when you put the applicator back in the tube, if you don’t twist it to close it straight away it pops back up and I always end up getting concealer all over my fingers! Does that make sense? It irks me.

Both concealers are praised for being super full coverage and I would definitely agree with that. I’ve mentioned my under eye dark circles a number of times and I know I can always rely on both concealers to cover them up better than most others. I would say the Tarte concealer is a lot thicker so it’s easy to go overboard and end up looking a bit dry. I find the Revolution one a little less thick and less drying. Of the two, I never need to set the Tarte concealer with powder as it doesn’t really crease on me but I usually set the Revolution one as it can crease.

I have two shades each of the Tarte and Revolution concealers – and they are all very comparable. From Tarte I use Light-Medium for spot concealing and every day under eye concealing, then I use Light for highlighting when I’m going full glam. I have the same type of shades from Revolution – C5 is my every day shade and C6 is my highlighting shade. I do find it odd that C6 is lighter than C5 when the shade range tends to get deeper as the numbers go up so be aware of that when buying online – there are lots of swatches on t’internet that will help if you’re unsure.

Revolution Conceal and Define Tarte Shape Tape Dupe

I find that both last really well throughout the day, and have found no difference in that area. As I said, I don’t set the Tarte one and it still lasts really well without setting. Sometimes I do skip setting the Revolution one if I’m literally just wearing concealer with no other base makeup just to keep it looking more natural and although it creases a little, it doesn’t fade away.

I’ve spent a long time using both of these concealers and I would 100% agree that the Revolution Conceal and Define Concealer is a solid dupe for the Tarte Shape Tape. Although I love the Tarte Shape Tape, I will probably forever repurchase the Revolution one and may not rush to replace my Tarte when I run out. Particularly with the ease of sourcing the Revolution one over the Tarte, and obviously the huge price difference!

Woah, that felt like a long post – so if you’ve stuck around this far… well done!! I’d love to hear your thoughts on this dupe so do leave me a comment below.

Thank you so much for reading…

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Empties Rinky Dinky Rhi

Empties #3 | COLLECTION


It’s been a while since I opened my empties box – yes, bloggers get into the habit of essentially keeping their rubbish and putting it all together so they can talk about it in a future post. I have a purple shoe box which lives in my wardrobe, and whenever I finish a product I pop the empty packaging in there and forget about it for weeks on end, until it gets to an amount that’s worth photographing and writing about.

Empties Rinky Dinky Rhi